1. The impact of IT and digital media development on culture, education, and social communication Digitization of culture and education. Participatory culture, prosumerism, convergent media. Networked communication, meme culture, social media.
2. Access to information and digital exclusion. The information revolution. The role of data, big data, and cloud computing.
3. Digital identity, algorithmization of everyday life and social relations Digital profile, footprint, and online reputation. Content personalization, information bubbles, recommendation algorithms. Artificial intelligence in relationship management (AI companions, social bots). Digital privacy and identity management.
4. Artificial intelligence and automation – changing models of work and learning Process automation (RPA), robotics, AI in education and business. Machine learning, generative AI, deep learning. Changing competencies and skills of the future (reskilling, upskilling). Hybrid work, platformization of the labor market.
5. E-learning, educational platforms, and digital collaboration environments LMS (Moodle, Teams, Google Classroom). Blended learning, flipped classroom, microlearning. Online collaboration tools: Miro, Notion, Trello, Slack.
6. Privacy, cybersecurity, and data protection (GDPR, DSA, DMA) Concept of personal and sensitive data. Threats: phishing, malware, ransomware, social engineering. Regulations: GDPR, DSA (Digital Services Act), DMA (Digital Markets Act), AI Act. Digital awareness and information hygiene.
7. Sustainable technological development and digital ethics Algorithmic ethics, responsible AI, green computing. Carbon footprint of technology, e-waste, circular economy. Professional ethics in educational technology. Fair use principles, Creative Commons licenses.
8. Social effects of disinformation, fake news, and information polarization Mechanisms of information manipulation and propaganda. Fact-checking, OSINT, media literacy. Echo chambers, cancel culture, opinion polarization. The role of social media platforms in shaping public opinion.
9. ERP systems, databases, and the digital infrastructure of educational institutions Concept of ERP (Enterprise Resource Planning), CRM, CMS. Data integration and system interoperability.
10. The future of work and education in the AI era – scenarios for the development of the knowledge society Human-AI collaboration, cognitive augmentation. AI-personalized education, adaptive tutoring. Future scenarios (post-work, techno-humanism, automated society). 21st-century competencies: critical thinking, creativity, technological empathy.